When Alice Kamau started “Uji Power”, a porridge vending business, she did not know that it would grow into a big brand in Kenyan food industry. What she started in Kimbo area of Ruiru as a small enterprise inspired by her love for porridge has turned out to be a high profit venture.
At first, Alice Kamau wanted to establish a small hotel in the area. She however discovered an existing market gap in supply of quality porridge.
Armed with Ksh. 50,000 , Alice embarked on a mission to start a porridge vending venture. She used the amount to cover rent and buy stock.
Like many starting business, Alice venture started off on a low note. She however leveraged on social media platforms especially TikTok and Facebook to get customers.
“My business started off slowly. I used social media and word of mouth to reach out to customers,” she said.
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Through hardwork, the business has grown to be among the leading porridge selling businesses in Kenya, with two employees who help in running the daily operations.
Speaking previously during an Interview, Alice disclosed that her business makes an average of Ksh. 10,000 per day. She revealed that her monthly profit is a whooping six-figure, ranging between Ksh. 120,000 and Ksh.140,000.
“After paying employees I am left with around Ksh. 150,000. Power and rent cost me Ksh. 22,000,” she revealed.
Alice’s porridge has become very popular in the area courtesy of it’s refreshing and energizing effects. Kenyans who have had taste of Uji Power which is prepared by blending arrowroots, cassava and milk, give testimony of unique energy especially in b3d.
Alice Kamau hopes to open more outlets in Nairobi and other parts of the country.